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Daily AI search & GEO news, page 5

What changed in AI-powered search in the last 24 hours, and what it means for your brand's visibility.

ChatGPT Now Drives 92% of AI Referral Traffic, Study Finds

A 6.77m-session study shows ChatGPT sends 92.4% of standalone AI referral traffic, up from 84%. Here's what it means for your GEO strategy.

Google Adds AI Visibility Data to Merchant Centre: What It Means

Google is piloting an AI Performance report in Merchant Centre, showing ecommerce brands their share of voice in AI Mode, AI Overviews and Gemini.

Google: Cloudflare's Content Signals Tag Does Nothing to Block AI

Google's John Mueller says Cloudflare's Content Signals robots.txt tag isn't honoured by any crawler or LLM. Here's what actually works instead.

Washington Post's Arc XP Launches AI Answer Tool for Publishers

Arc XP's Ask The News lets publishers embed their own AI answer layer. Here's what it means for brand visibility across AI search and answer engines.

AI Search Visibility: Why Most PR Teams Still Don't Own It

75% of PR pros say GEO matters, but 29% have no owner and 39% don't measure it. Here's what the ownership gap means for your brand and what to do next.

Why ChatGPT's Citations Keep Changing: The Four Hidden Search Pipelines

ChatGPT routes queries through four hidden retrieval systems, new research shows, which explains why the same question can produce different brand citations.

Google Says llms.txt and Chunking Don't Help AI Search Visibility

Google's updated AI search guide says llms.txt, chunking and AI schema don't affect Google visibility. Here's what actually matters instead.

Cloudflare's New AI Crawler Rules Will Reshape How You Get Cited

From 15 September 2026, Cloudflare blocks mixed-use AI crawlers by default on ad-supported pages, unless site owners opt back in. Here's what it means.

Google's Always-On AI Agents Make Search Visibility a 24/7 Job

Google's new always-on AI agents and a benchmark showing 50%+ visibility swings mean brands must monitor AI search continuously, not occasionally.

Google Still Beats All Chatbots Combined for AI Discovery

A new study finds Google's AI Overviews and AI Mode drive more AI-influenced traffic than ChatGPT, Gemini, Claude and Perplexity combined. Here's what it means for brands.

Semrush Study Reveals Why Most Brands Are Invisible to AI

Semrush analysed 126 million AI search prompts and found only 36 brands consistently visible across ChatGPT, Gemini and Google AI. Here's what it means for you.