AI visibility tools compared
Sited vs Scrunch AI
Sited is a $50 one-time self-serve AI visibility audit for founders: a free infographic, then a full report with prioritised fixes, no subscription. Scrunch AI is a continuous monitoring + axp content layer starting at from $250/mo, built for brands and agencies from mid-market to enterprise. Choose Sited for a fast, cheap one-off read; choose Scrunch AI to monitor AI visibility continuously as a team.
| Sited | Scrunch AI | |
|---|---|---|
| Entry price | $50 one-time | From $250/mo |
| Model | Point-in-time audit | Continuous monitoring + AXP content layer |
| Commitment | One-off purchase | Recurring subscription |
| Onboarding | Fully self-serve, no sales call | Self-serve 7-day trial; sales-led Enterprise |
| Best for | Founders and small marketing teams | Brands and agencies from mid-market to enterprise |
| Deliverable | PDF + Markdown report with prioritised fixes | Live dashboard |
| AI engines | ChatGPT, Google AI Overviews, Gemini, Perplexity, Bing Copilot | Around six engines including ChatGPT, Claude, Gemini and Perplexity (coverage of Google AI Mode/Overviews, Meta and Copilot varies between Scrunch’s own pages) |
Where Sited fits
- • A single $50 payment versus a subscription from $250/month (roughly $3,000+ a year at entry)
- • A free infographic and a self-serve report in minutes, no trial clock or onboarding
- • Aimed at individual founders rather than brand and agency teams
- • A point-in-time audit with prioritised fixes, not a platform to monitor continuously
Where Scrunch AI leads
- • Ongoing monitoring, competitor benchmarking and citation analysis over time
- • The Agent Experience Platform serves machine-readable pages directly to AI crawlers
- • Enterprise features: SSO, an Enterprise Data API and a dedicated go-to-market team
- • Established brand customers and a Series A behind it
What is Scrunch AI?
A brand AI-visibility platform that monitors how a brand appears across AI engines and serves AI-optimised, machine-readable pages to crawlers through its Agent Experience Platform (AXP). $15M Series A led by Decibel, announced July 2025 ($19M raised in total).
Frequently asked questions
Is Sited a good alternative to Scrunch AI?
Sited suits a different job. It is a $50 one-off, self-serve audit that shows where your brand stands across ChatGPT, Google AI Overviews, Gemini, Perplexity and Bing Copilot, with prioritised fixes. Scrunch AI is a recurring platform (from $250/mo) built for teams that need to monitor AI visibility continuously. If you want a fast, cheap read rather than an ongoing subscription, Sited is the lighter alternative.
How much does Scrunch AI cost compared with Sited?
Sited is $50 paid once, with a free infographic first and no subscription. Scrunch AI starts at from $250/mo on a recurring plan, with custom pricing at the top tier. Always check the vendor's own pricing page, as AI-visibility pricing changes often.
Do I still need Scrunch AI if I use Sited?
They can be complementary. Many founders start with a one-off Sited audit to find and fix the obvious gaps, then move to a monitoring platform like Scrunch AI once AI visibility becomes an ongoing, team-owned priority.
Sources
Scrunch AI facts last verified 13 July 2026. AI-visibility pricing changes often so figures may have moved since.